Ethics and marketing on the internet: Practitioners' perceptions of societal, industry and company concerns

Journal of Business Ethics

Volumn 23, Issue 3, 2000, Pages 237-248

  Bush, Victoria D ^a   Venable, Beverly T ^a   Bush, Alan J ^b  

^a UNIVERSITY OF MISSISSIPPI   (United States)

^b UNIVERSITY OF MEMPHIS   (United States)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 0034134575     PISSN: 01674544     EISSN: None     Source Type: Journal    
DOI: 10.1023/A:1006202107464     Document Type: Article

References (15)

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3. Cronin, Mary J.: 1994, Doing Business on the Internet: How the Electronic Highway Is Transforming American Companies (Van Nostrand Reinhold, New York).
4. Ferrell, O. C.: 1995, Survey of Forbes 500 Ethical Compliance Programs, Working Paper, University of Memphis.
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13. Murphy, Priscilla and Michael Maynard: 1996, 'Using Judgment Profiles to Compare Advertising Agencies' and Clients' Campaign Values', Journal of Advertising Research 38(2), 19-27.
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15. Weaver, K. Mark and O. C. Ferrell, 1977, 'The Impact of Corporate Policy on Reported Ethical Beliefs and Behaviors of Marketing Practitioners', in B. A. Greenberg and D. A. Bellenger (eds.), Contemporary Marketing Thought (American Markering Association, Chicago, IL), pp. 477-481.