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Volumn 22, Issue 1, 2000, Pages 111-122

Improving retail effectiveness through technology: A survey of analytical tools for physical and online retailers

Author keywords

Effectiveness; Information technology; Online retail; Retail; Supply chain

Indexed keywords

INFORMATION TECHNOLOGY; RETAILING; TECHNOLOGICAL DEVELOPMENT;

EID: 0034000015     PISSN: 0160791X     EISSN: None     Source Type: Journal    
DOI: 10.1016/S0160-791X(99)00032-9     Document Type: Article
Times cited : (8)

References (9)
  • 1
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    • Interactive home shopping: Consumer, retailer, and manufacturer incentives to participate in electronic marketplaces
    • Alba J., Lynch J., Weitz B., Janiszewski C., Lutz R., Sawyer A., Wood S. Interactive home shopping: consumer, retailer, and manufacturer incentives to participate in electronic marketplaces. Journal of Marketing. 61(3):1997;38.
    • (1997) Journal of Marketing , vol.61 , Issue.3 , pp. 38
    • Alba, J.1    Lynch, J.2    Weitz, B.3    Janiszewski, C.4    Lutz, R.5    Sawyer, A.6    Wood, S.7
  • 4
    • 0004214641 scopus 로고    scopus 로고
    • Rensselaer Polytechnic Institute. Data Mining, 1999. URL: http://www.rpi.edu/~arunmk/dm1.html
    • (1999) Data Mining
  • 5
    • 0002229547 scopus 로고    scopus 로고
    • The internet and international marketing
    • Quelch J.A., Klein L.R. The internet and international marketing. Sloan Management Review. Spring:1996;60-75.
    • (1996) Sloan Management Review , Issue.SPRING , pp. 60-75
    • Quelch, J.A.1    Klein, L.R.2
  • 6
    • 0342786429 scopus 로고    scopus 로고
    • Developing a world-class distribution, logistics and electronic commerce infrastructure
    • Schmid BF, Buchet B, Hoffmann CP
    • Rao B, Ziv N, Horwitch M. Developing a world-class distribution, logistics and electronic commerce infrastructure. In: Schmid BF, Buchet B, Hoffmann CP. Electronic commerce and logistics. Electronic Markets 1999:9(3).
    • (1999) Electronic Commerce and Logistics. Electronic Markets , vol.9 , Issue.3
    • Rao, B.1    Ziv, N.2    Horwitch, M.3
  • 8
    • 0002750423 scopus 로고
    • Electronic markets and virtual value chains on the information superhighway
    • Benjamin R., Wigand R. Electronic markets and virtual value chains on the information superhighway. Sloan Management Review. Winter:1995;62-72.
    • (1995) Sloan Management Review , Issue.WINTER , pp. 62-72
    • Benjamin, R.1    Wigand, R.2
  • 9
    • 0343656620 scopus 로고    scopus 로고
    • Deploying an effective e-tailing strategy, International Journal of Electronic Markets
    • Schmid BF, Klein S, Steinfield C, Selz D; Buchet B editors
    • Rao B. Deploying an effective e-tailing strategy, International Journal of Electronic Markets. In: Schmid BF, Klein S, Steinfield C, Selz D; Buchet B editors, Electronic commerce in the Americas, and Local versus global electronic commerce. Electronic Markets 1998:9(2).
    • (1998) Electronic Commerce in the Americas, and Local Versus Global Electronic Commerce. Electronic Markets , vol.9 , Issue.2
    • Rao, B.1


* 이 정보는 Elsevier사의 SCOPUS DB에서 KISTI가 분석하여 추출한 것입니다.