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Volumn 41, Issue 3, 1998, Pages 63-70

Consumer Privacy Concerns about Internet Marketing

Author keywords

[No Author keywords available]

Indexed keywords

CONSUMER ELECTRONICS; CRYPTOGRAPHY; DATA PRIVACY; ELECTRONIC COMMERCE; ELECTRONICS INDUSTRY; INFORMATION TECHNOLOGY; LAWS AND LEGISLATION; MARKETING; PUBLIC POLICY; REGULATORY COMPLIANCE; WORLD WIDE WEB;

EID: 0032010369     PISSN: 00010782     EISSN: None     Source Type: Journal    
DOI: 10.1145/272287.272299     Document Type: Article
Times cited : (289)

References (9)
  • 1
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    • Relationship marketing in consumer markets: A comparison of managerial and consumer attitudes about information privacy
    • Summer
    • Campbell, A.J. Relationship marketing in consumer markets: A comparison of managerial and consumer attitudes about information privacy. J. Direct Marketing 11, 3 (Summer 1997), 44-56.
    • (1997) J. Direct Marketing , vol.11 , Issue.3 , pp. 44-56
    • Campbell, A.J.1
  • 2
    • 0002595139 scopus 로고
    • Determining how and when privacy matters
    • Summer
    • Determining how and when privacy matters. J. Direct Marketing 9, 3 (Summer 1995), 46-60.
    • (1995) J. Direct Marketing , vol.9 , Issue.3 , pp. 46-60
  • 3
    • 0005905412 scopus 로고    scopus 로고
    • Responding to privacy: Concerns of consumers
    • Fall
    • Kakalik, J.S. and Wright, M.A. Responding to privacy: Concerns of consumers. Review of Business, (Fall 1996), 15-18.
    • (1996) Review of Business , pp. 15-18
    • Kakalik, J.S.1    Wright, M.A.2
  • 4
    • 0346046245 scopus 로고
    • Information privacy legislation: The case of Hong Kong
    • Nov.
    • Lee, M.K.O. Information privacy legislation: The case of Hong Kong. Hong Kong Computer J. 9, 11 (Nov. 1993), 23-26.
    • (1993) Hong Kong Computer J. , vol.9 , Issue.11 , pp. 23-26
    • Lee, M.K.O.1
  • 5
    • 84976793562 scopus 로고
    • Values, personal information, privacy and regulatory approaches
    • Dec.
    • Milberg, S.J., Burke S.J., Smith H.J., and Kallman, E.A. Values, personal information, privacy and regulatory approaches. Commun. ACM 38, 12 (Dec. 1995), 65-74.
    • (1995) Commun. ACM , vol.38 , Issue.12 , pp. 65-74
    • Milberg, S.J.1    Burke, S.J.2    Smith, H.J.3    Kallman, E.A.4
  • 6
    • 84976693761 scopus 로고
    • The ethical and legal quandary of email privacy
    • Dec.
    • Sipior, J.C. and Ward, B.T. The ethical and legal quandary of email privacy. Commun. ACM 38, 12 (Dec. 1995), 48-54.
    • (1995) Commun. ACM , vol.38 , Issue.12 , pp. 48-54
    • Sipior, J.C.1    Ward, B.T.2
  • 7
    • 0002386326 scopus 로고
    • Direct marketing activities and personal privacy: A consumer survey
    • Winter
    • Wang, P. and Petrison L.A. Direct marketing activities and personal privacy: A consumer survey. J. Direct Marketing 7, 1 (Winter 1993), 7-19.
    • (1993) J. Direct Marketing , vol.7 , Issue.1 , pp. 7-19
    • Wang, P.1    Petrison, L.A.2
  • 8
    • 0029478196 scopus 로고
    • Managing user perceptions of email privacy
    • Dec.
    • Weisband, S.P. and Reinig, B. Managing user perceptions of email privacy. Commun. ACM 38, 12 (Dec. 1995), 40-47.
    • (1995) Commun. ACM , vol.38 , Issue.12 , pp. 40-47
    • Weisband, S.P.1    Reinig, B.2
  • 9
    • 0009438536 scopus 로고
    • Privacy in the telecommunications age
    • Feb.
    • Wilinsky, C. and Sylvester, J. Privacy in the telecommunications age. Commun. ACM 35, 2 (Feb. 1992), 23-25.
    • (1992) Commun. ACM , vol.35 , Issue.2 , pp. 23-25
    • Wilinsky, C.1    Sylvester, J.2


* 이 정보는 Elsevier사의 SCOPUS DB에서 KISTI가 분석하여 추출한 것입니다.