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Volumn 35, Issue 1, 1996, Pages 1-15

Organizational buying behavior: Toward an integrative framework

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Indexed keywords


EID: 0029693274     PISSN: 01482963     EISSN: None     Source Type: Journal    
DOI: 10.1016/0148-2963(94)00077-8     Document Type: Article
Times cited : (253)

References (14)
  • 1
    • 0004269290 scopus 로고
    • monograph Report No. 77-117. Marketing Science Institute, Cambridge, MA
    • Bonoma, Thomas V., Zaltman, Gerald, and Johnston, Wesley J., Industrial Buying Behavior, monograph Report No. 77-117. Marketing Science Institute, Cambridge, MA. 1977.
    • (1977) Industrial Buying Behavior
    • Bonoma, T.V.1    Zaltman, G.2    Johnston, W.J.3
  • 2
    • 84950608578 scopus 로고
    • Selling centers and buying centers: Formulating strategic exchange patterns
    • May
    • Hutt, Michael, Johnston, Wesley, and Ronchetto, John, Selling Centers and Buying Centers: Formulating Strategic Exchange Patterns. Journal of Personal Selling & Sales Management 5 (May 1985): 33-40.
    • (1985) Journal of Personal Selling & Sales Management , vol.5 , pp. 33-40
    • Hutt, M.1    Johnston, W.2    Ronchetto, J.3
  • 5
    • 0001976291 scopus 로고
    • Industrial vendors' selling center: Implications for sales management
    • Summer
    • Puri, S. Joe, Industrial Vendors' Selling Center: Implications for Sales Management, Journal of Business & Industrial Marketing 7 (Summer 1992): 59-69.
    • (1992) Journal of Business & Industrial Marketing , vol.7 , pp. 59-69
    • Puri, S.J.1
  • 6
  • 8
    • 0002946881 scopus 로고
    • A model of industrial buyer behavior
    • October
    • Sheth, Jagdish N., A Model of Industrial Buyer Behavior. Journal of Marketing 37 (October 1973): 50-56.
    • (1973) Journal of Marketing , vol.37 , pp. 50-56
    • Sheth, J.N.1
  • 9
    • 0000777930 scopus 로고
    • Relationship management: Managing the selling and the buying interface
    • December
    • Spekman, Robert E., and Johnston, Wesley J., Relationship Management: Managing The Selling and The Buying Interface, Journal of Business Research 14 (December 1986): 519-531.
    • (1986) Journal of Business Research , vol.14 , pp. 519-531
    • Spekman, R.E.1    Johnston, W.J.2
  • 10
    • 0002571679 scopus 로고
    • An inductive model of industrial supplier choice process
    • Winter
    • Vyas, Niren, and Woodside, Arch G., An Inductive Model of Industrial Supplier Choice Process, Journal of Marketing 48 (Winter 1984): 30-45.
    • (1984) Journal of Marketing , vol.48 , pp. 30-45
    • Vyas, N.1    Woodside, A.G.2
  • 11
    • 0002537711 scopus 로고
    • Organizational buying behavior
    • Robertson and Kassarjian, eds., Prentice-Hall, New Jersey
    • Ward, Scott, and Webster, Fredrick E., Organizational Buying Behavior, in Handbook Of Consumer Behavior. Robertson and Kassarjian, eds., Prentice-Hall, New Jersey. 1991; 419-458.
    • (1991) Handbook of Consumer Behavior , pp. 419-458
    • Ward, S.1    Webster, F.E.2
  • 12
    • 0001921419 scopus 로고
    • A general model for understanding organizational buying behavior
    • April
    • Webster, Fredrick E., Jr., and Wind, Yoram, A General Model for Understanding Organizational Buying Behavior. Journal of Marketing 36 (April 1972): 12-19.
    • (1972) Journal of Marketing , vol.36 , pp. 12-19
    • Webster F.E., Jr.1    Wind, Y.2
  • 13
    • 0011567652 scopus 로고
    • Mapping streams of industrial purchasing strategies: A composite, inductive model of the office furniture industry
    • Woodside, Arch G., Mapping Streams of Industrial Purchasing Strategies: A Composite, Inductive Model of the Office Furniture Industry. Industrial Marketing & Purchasing 3 (1) (1988): 52-70.
    • (1988) Industrial Marketing & Purchasing , vol.3 , Issue.1 , pp. 52-70
    • Woodside, A.G.1
  • 14
    • 84911229844 scopus 로고
    • Transactions among buying and selling center
    • Barnett A. Greenberg and Danny N. Bellenger, eds., AMA, Chicago, IL
    • Woodside, Arch G., Taylor, James L., Pritchett, S. Travis, and Morgenroth, William., Transactions Among Buying and Selling Center, in Contemporary Marketing Thought. Barnett A. Greenberg and Danny N. Bellenger, eds., AMA, Chicago, IL. 1977, pp. 381-387.
    • (1977) Contemporary Marketing Thought , pp. 381-387
    • Woodside, A.G.1    Taylor, J.L.2    Pritchett, S.T.3    Morgenroth, W.4


* 이 정보는 Elsevier사의 SCOPUS DB에서 KISTI가 분석하여 추출한 것입니다.