Hotel management and marketing on the internet: An analysis of sites and features

Cornell Hotel and Restaurant Administration Quarterly

Volumn 37, Issue 3, 1996, Pages 7-82

  Murphy, Jamie ^a   Forrest, Edward J ^a   Wotring, C Edward ^a   Brymer, Robert A ^a  

^a NONE

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EID: 0030162829     PISSN: 00108804     EISSN: None     Source Type: Journal    
DOI: 10.1177/001088049603700322     Document Type: Article

References (30)

1. 1 Jamie Murphy, Edward J. Forrest, and C. Edward Wotring, "Restaurant Marketing on the Worldwide Web," Cornell Hotel and Restaurant Administration Quarterly, Vol. 37, No. 1 (February 1996), pp. 61-71.
2. 2 Paul Noglows, "Internet Shakeout Predicted for 1996," Inter@ctive Week, December 28, 1995. URL: http://www.zdnet.com/~intweek/ print/951218/money/doc2.html The Yankee Group was founded in 1970 and is today one of the world's leading technology research and consulting firms. URL: http://www.yankeegroup.com/
3. 3 Ibid.
4. 4 URL: http://www.harveys.com
5. 5 Relais and Chateaux is a French firm with over 400 chateaus, country houses, and restaurants worldwide. E-mail address: mb20@calvacom.fr
6. 6 E-mail address: mjl@nile.com
7. 7 "Bill Gates Unrolls Microsoft's Internet Map," PC Magazine, Trends Online, December 8, 1995. URL: http://www. zdnet.com/~pcmag/trends/ tr1208b.html
8. 8 Tom Steinart-Threlkeld, "Internet Growth in 1995 Unrelenting, Lycos and Zona Find," Inter@ctive Week, December 11, 1995. URL: http://www.zdnet.com/~intweek/daily/ 951211d.html
9. 9 Tim Clark, "Peering Into the Web's Tangled Future," Inter@ctive Week, December 18, 1995. URL: http://www.zdnet.com/~intweek/print/ 951218/webguide/col2.html
10. 10 The URLs for the search engines we used are as follows: Alto Vista: http://www.altavista.digital.com Lycos: http://www.lycos.com/ McKinley: http://www.mckinley.com/ WebCrawler: http://www.webcrawler.com/ Yahoo: http://www.yahoo.com/
11. 11 Steinart-Threlkeld, op. cit.
12. 12 Netscape's URL: http://home.netscape.com
13. 13 The URLs for some Netscape plug-ins are: Sun Microsystems: http://www.java.com/ Adobe: http://www.adobe.com/ Corel: http://www.corel.com/corelcmx/ Tumbleweed: http://www.twcorp.com/ Visual Component: http://www.visualcomp.com/ NC Compass: http://www.excite.sfu.ca/ NCompass/ Object Power: http://www.opower.com/ Progressive Network: http://www.realaudio.com/ Macromedia: http://www.macromedia.com/ Tools/Shockwave/sdc/Plugin/index.htm/ VDONET: http://www.vdolive.com/ newplug.htm/ Paper Software: http://www.paperinc.com/ Apple: http://www.apple.com
14. 14 Best Western's URL: http://www.bestwestern.com/best.html 15 For in-depth information about flow see, for example: Mihaly Csikszentlmihalyi, Flow: The Psychology of Optimal Experience (New York: Harper and Row, 1990); and J. Webster, L.K. Trevino, and L. Ryan, "The Dimensionality and Correlates of Flow in Human Computer Interactions," Computers in Human Behavior, Vol. 9, No. 4 (Winter 1993), pp. 411-426.
15. 14 Best Western's URL: http://www.bestwestern.com/best.html 15 For in-depth information about flow see, for example: Mihaly Csikszentlmihalyi, Flow: The Psychology of Optimal Experience (New York: Harper and Row, 1990); and J. Webster, L.K. Trevino, and L. Ryan, "The Dimensionality and Correlates of Flow in Human Computer Interactions," Computers in Human Behavior, Vol. 9, No. 4 (Winter 1993), pp. 411-426.
16. 16 Casino Tour Listing's URL: http:// www.vegas.com/vegascom/castour/castour.html/ British Travel Information's URL: http://www.inect.co.uk/vacation/ San Francisco Hotel Reservations' URL: http://www.hotelres.com
17. 17 E-mail address: Mdarby6326@aol.com
18. 18 E-mail address: tjmccaff@ix.netcom.com
19. 1 We used Hotels magazine's June 1995 ranking. A logical domain name in our view takes the form of "companyname.com" or "brandname.com."
20. 2 See: J. Postel, "Domain Name System Structure and Delegation," RFC 1591, UCS/Information Sciences Institute, March 1994.
21. 3 InterNic's home page, which offers more information about registering domains, is found at: http://rs.internic.net/rs-internic.html
22. 19 E-mail address: joe.durocher@outrigger.com
23. 20 E-mail address: Charleslim@aol.com
24. 21 E-mail address: delta@inforamp.net
25. 22 Donna Hoffman and T. Novak, "Marketing in Hypermedia Computer-Mediated Environments" (working paper, Vanderbilt University, December 15, 1994). URL: http://www2000. ogsm.vanderbilt.edu/cmepaper/section5.html# trans_market_act
26. 23 M. Schrage, Don Peppers, Martha Rogers, and Robert D. Shapiro, "Is Advertising Finally Dead?," Wired Magazine, No. 2.02 (February 1994). URL: http://vip.hotwired.com/wired/ 2.02/features/advertising.html
27. 24 Hoffman and Novak, op. cit.
28. 25 Don Tapscott, The Digital Economy: Promise and Peril in the Age of Networked Intelligence (New York: McGraw-Hill, 1996), p. xiii.
29. 26 Kimberley J. Harris and Joseph J. West, "Using Multimedia in Hospitality Training," Cornell Hotel and Restaurant Administration Quarterly, Vol. 34, No. 4 (August 1993), pp. 75-82.
30. 27 Internet addresses are broadly classified into several domains, and the domain of a specific address is indicated by the last two or three letters of the address. Among the most common domains are: "com" (commercial enterprises), "edu" (educational institutions), "mil" (military), and "org" (organization). Not all domains are generic, however; consider, for example, that "au" represents Australian internet addresses. (See the box on page 78 for more details.)