Customer list segmentation using the combined response model

Expert Systems with Applications

Volumn 17, Issue 2, 1999, Pages 89-97

  Suh, E H ^a   Noh, K C ^a   Suh, C K ^b  

^a Pohang University of Science and Technology (POSTECH)   (South Korea)

^b Kyungpook National University   (South Korea)

Author keywords

Combined response model; Customer list segmentation; Neural networks

Indexed keywords

EID: 0005322445     PISSN: 09574174     EISSN: None     Source Type: Journal    
DOI: 10.1016/S0957-4174(99)00026-3     Document Type: Article

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