Building customer loyalty

Cornell Hotel and Restaurant Administration Quarterly

Volumn 40, Issue 5, 1999, Pages 78-88

  Dubé, Laurette ^a   Renaghan, Leo M ^b  

^a MCGILL UNIVERSITY   (Canada)

^b School of Hotel Administration ^*  (United States)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 0002284601     PISSN: 00108804     EISSN: None     Source Type: Journal    
DOI: 10.1177/001088049904000512     Document Type: Article

References (1)

1. This research represents a portion of a larger study undertaken by the Cornell University School of Hotel Administration, as explained in: Laurette Dubé, Cathy A. Enz, Leo M. Renaghan, and Judy Siguaw, "Best Practices in the U.S. Lodging Industry - Overview, Methods, and Champions," Cornell Hotel and Restaurant Administration Quarterly. Vol. 40, No. 4 (August 1999), pp. 14-27.