Mission statements - What are they for and how effective are they?

Leadership & Organization Development Journal

Volumn 20, Issue 5, 1999, Pages 1-11

[No Author Info available]

Author keywords

Core beliefs; Corporate communications; Corporate identity; Effectiveness

Indexed keywords

EID: 8844263189     PISSN: 01437739     EISSN: None     Source Type: Journal    
DOI: 10.1108/lodj.1999.02220eab.004     Document Type: Article

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