The behavioural perspective model: Consensibility and consensuality

European Journal of Marketing

Volumn 33, Issue 5-6, 1999, Pages 570-597

  Foxall, Gordon R ^a  

^a KEELE UNIVERSITY   (United Kingdom)

Author keywords

Consumer behaviour; Marketing; Marketing research

Indexed keywords

EID: 85135300855     PISSN: 03090566     EISSN: None     Source Type: Journal    
DOI: 10.1108/03090569910262143     Document Type: Article

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