Challenges for the Science and Practice of Social Marketing

Social Marketing: Theoretical and Practical Perspectives

Volumn , Issue , 2018, Pages 3-19

  Andreasen, Alan R ^a  

^a GEORGETOWN UNIVERSITY   (United States)

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[No Author keywords available]

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EID: 85133991392     PISSN: None     EISSN: None     Source Type: Book    
DOI: 10.4324/9781315805795-1     Document Type: Chapter

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