Marketing, the consumer society and hedonism

European Journal of Marketing

Volumn 36, Issue 5-6, 2002, Pages 524-547

  O’Shaughnessy, John ^a   Jackson O’Shaughnessy, Nicholas ^b  

^a UNIVERSITY OF CAMBRIDGE   (United Kingdom)

^b KEELE UNIVERSITY   (United Kingdom)

Author keywords

Consumerism; Marketing; Materiality; Society

Indexed keywords

EID: 85117316763     PISSN: 03090566     EISSN: None     Source Type: Journal    
DOI: 10.1108/03090560210422871     Document Type: Review

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