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Journal of Marketing
Volumn 61, Issue 1, 1997, Pages 1-2
From the Editor

(1)  Lusch, Robert F a  

a NONE
Author keywords

[No Author keywords available]
Indexed keywords

EID: 85107917069     PISSN: 00222429     EISSN: 15477185     Source Type: Journal    
DOI: 10.1177/002224299706100101     Document Type: Article
Times cited : (5)
References (5)
  • 1
    • 0030551756 scopus 로고    scopus 로고
    • Using the Past as a Guide to the Future: Reflections on the History of the
    • (January
    • Day George, (1996), “Using the Past as a Guide to the Future: Reflections on the History of the Journal of Marketing,” Journal of Marketing, 60 (January), 14–16.
    • (1996) Journal of Marketing,” Journal of Marketing , vol.60 , pp. 14-16
    • Day, G.1
  • 2
    • 0013251732 scopus 로고
    • The First Forty Years,
    • (July
    • Grether E. T., (1976), “The First Forty Years,” Journal of Marketing, 40 (July), 63–69.
    • (1976) Journal of Marketing , vol.40 , pp. 63-69
    • Grether, E.T.1
  • 3
    • 85085397027 scopus 로고
    • From the Editor,
    • (Winter
    • Hunt Shelby D., (1985), “From the Editor,” Journal of Marketing, 51 (Winter), 1–3.
    • (1985) Journal of Marketing , vol.51 , pp. 1-3
    • Hunt, S.D.1
  • 4
    • 0030555704 scopus 로고    scopus 로고
    • In Pursuit of an Ideal: The Editorial and Literary History of the
    • (January
    • Kerin Roger, (1996), “In Pursuit of an Ideal: The Editorial and Literary History of the Journal of Marketing,” Journal of Marketing, 60 (January), 1–13.
    • (1996) Journal of Marketing,” Journal of Marketing , vol.60 , pp. 1-13
    • Kerin, R.1
  • 5
    • 85107971459 scopus 로고
    • From the Editor,
    • (April
    • Kinnear Thomas, (1991), “From the Editor,” Journal of Marketing 55 (April), 11–12.
    • (1991) Journal of Marketing , vol.55 , pp. 11-12
    • Kinnear, T.1

* 이 정보는 Elsevier사의 SCOPUS DB에서 KISTI가 분석하여 추출한 것입니다.