The routledge companion to advertising and promotional culture

The Routledge Companion to Advertising and Promotional Culture

Volumn , Issue , 2013, Pages 1-464

  McAllister, Matthew P ^a   West, Emily ^b  

^a PENNSYLVANIA STATE UNIVERSITY   (United States)

^b UNIVERSITY OF MASSACHUSETTS   (United States)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 85086954997     PISSN: None     EISSN: None     Source Type: Book    
DOI: 10.4324/9780203071434     Document Type: Book

References (0)