The effectiveness of mission statements: An explorative analysis from a communication perspective

Academy of Management 2009 Annual Meeting: Green Management Matters, AOM 2009

Volumn , Issue , 2009, Pages

  Desmidt, Sebastian ^a   Prinzie, Anita A ^b  

^a UNIVERSITY COLLEGE GHENT   (Belgium)

^b UNIVERSITY OF MANCHESTER   (United Kingdom)

Author keywords

Communication effectiveness; Mission statements; Public organizations

Indexed keywords

MOTIVATION; NONPROFIT ORGANIZATION;

COMMUNICATION EFFECTIVENESS; CONVERGENCE PROCESS; INFORMATION CONVEYANCE; MISSION STATEMENT; NON PROFIT ORGANIZATIONS; ORGANIZATIONAL COMMUNICATION; ORGANIZATIONAL PERFORMANCE; PUBLIC ORGANIZATIONS;

STRATEGIC PLANNING;

EID: 85085399214     PISSN: None     EISSN: None     Source Type: Conference Proceeding    
DOI: 10.5465/ambpp.2009.44257947     Document Type: Conference Paper

References (0)