Opportunities and challenges for multinational corporations at the base of the pyramid

Sustainability Challenges and Solutions at the Base of the Pyramid: Business, Technology and the Poor

Volumn , Issue , 2017, Pages 387-409

  Keating, Christine ^a   Schmidt, Tara ^a  

^a LONDON BUSINESS SCHOOL   (United Kingdom)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 85076081533     PISSN: None     EISSN: None     Source Type: Book    
DOI: 10.4324/9781351279888-23     Document Type: Chapter

References (6)

1. BP (undated) ‘Alternative Energy: Emerging Consumer Markets’; www.bp.com/subsection.do? categoryId=9023198&contentId=7042940.
2. Elkington, J. (1997) Cannibals with Forks: The Triple Bottom Line of 21st Century Business (Oxford, UK: Capstone Publishing).
3. GSM Association (2006) ‘Mobile Phones’ Role in International Development’, March 2006; www.gsmworld.com/using/public_policy.
4. Porter, M.E. (1998) The Competitive Advantage of Nations (New York: Free Press).
5. Prahalad, C.K. (2004) The Fortune at the Bottom of the Pyramid: Eradicating Poverty through Profits(Upper Saddle River, NJ: Wharton School Publishing).
6. World LPG Association (undated) ‘LPG BoP Study’; www.worldlpgas.com.