Determining the value of vehicle attributes using a PC based tool

SAE Technical Papers

Volumn , Issue , 1997, Pages

  Monroe, E M ^a   Cook, H E ^a  

^a UNIVERSITY OF ILLINOIS AT URBANA CHAMPAIGN   (United States)

Author keywords

[No Author keywords available]

Indexed keywords

ECONOMIC AND SOCIAL EFFECTS; PERSONAL COMPUTERS;

ADDED VALUES; PC-BASED; PRODUCT FEATURE; TONE COLORS; TRADE OFF; WILLINGNESS TO PAY;

ALL WHEEL DRIVE VEHICLES;

EID: 85072485576     PISSN: 01487191     EISSN: 26883627     Source Type: Journal    
DOI: 10.4271/970763     Document Type: Conference Paper

References (10)

1. Fowler, T. C., (1990) Value Analysis in Design, Van Nostrand Reinhold, New York.
2. Randall, A., Ives B. C., and Eastman C., (1974) "Bidding Games for Valuation of Aesthetic Environmental Improvements," Journal of Environmental Economics and Management, 1, 132-149.
3. Donndelinger, J., and Cook, H.E., (1995) "Methods for Analyzing the Value of Vehicles," SAE Paper 970762, Warrendale, PA, Society of Automotive Engineers, Inc.
4. McConville, G., and Cook, H. E., (1996) "Using Mail Surveys to Determine the Value of Vehicle Options," SAE Paper 970763, Warrendale, PA, Society of Automotive Engineers, Inc.
5. Green, P.E., and Ward, Y., (1975) "New Way to Measure Consumers' Judgments," Harvard Business Review, July-August, 107-117.
6. Sawtooth Technologies, 1007 Church Street, Evanston, IL.
7. Tversky, A., and Kahneman, D., (1981) The Framing of Decisions and Psychology of Choice, Science, 211, 453-458.
8. Louviere, J. L., and Woodworth G., (1983), "Design and Analysis of Simulated Consumer Choice or Allocation Experiments: An Approach Based on Aggregate Data," Journal of Marketing Research, 20, 350-357.
9. Ben-Akiva, M., and Lerman S. R., (1985), Discrete Choice Analysis: Theory and Applications to Travel Demand, The MIT Press, Cambridge, MA.
10. Cook, H. E., and Kolli, R. P., (1994) Using Value Benchmarking to Plan and Price New Products and Processes, Manufacturing Review, 7, 134-147.