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Volumn , Issue , 2014, Pages 113-122

A study of factors influencing parental patronage of quick service restaurants

Author keywords

Children; Fast food; Nutrition; Parents; Patronage; Quick service restaurants

Indexed keywords


EID: 85072239954     PISSN: None     EISSN: None     Source Type: Book    
DOI: None     Document Type: Chapter
Times cited : (6)

References (13)
  • 1
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    • Demographics changing, shaping industry
    • Allen, R. (1991). Demographics changing, shaping industry. Nationals Restaurant News, 25 (42),42
    • (1991) Nationals Restaurant News , vol.25 , Issue.42 , pp. 42
    • Allen, R.1
  • 2
    • 85072237216 scopus 로고    scopus 로고
    • Happy meals
    • Casper, C. (1998). Happy meals. Restaurant Business, 97(20), 83
    • (1998) Restaurant Business , vol.97 , Issue.20 , pp. 83
    • Casper, C.1
  • 3
    • 84899670471 scopus 로고    scopus 로고
    • New Dominos ad campaign targets parents through kids
    • Cebrzynski, G. (1998). New Dominos ad campaign targets parents through kids. Nationals Restaurant News, 32(19), 8
    • (1998) Nationals Restaurant News , vol.32 , Issue.19 , pp. 8
    • Cebrzynski, G.1
  • 4
    • 85072237426 scopus 로고    scopus 로고
    • Ground-breaking: Consumer study reveals what drives dining decisions
    • December
    • Foodtrends 2000. (1999, December). Ground-breaking: Consumer study reveals what drives dining decisions. Nations Restaurant News, 33, 4-5
    • (1999) Nations Restaurant News , vol.33 , pp. 4-5
  • 5
    • 0041016771 scopus 로고    scopus 로고
    • Market Segmentation for fast-food restaurants in an era of health consciousness
    • Grazin, K. & Olsen, J.E. (1997). Market Segmentation for fast-food restaurants in an era of health consciousness. Journal of Restaurant & F oodservice Marketing, 2(2), 1-20
    • (1997) Journal of Restaurant & F oodservice Marketing , vol.2 , Issue.2 , pp. 1-20
    • Grazin, K.1    Olsen, J.E.2
  • 6
    • 34250198396 scopus 로고    scopus 로고
    • New marketing promos insist it's a family affair
    • Howard, T. (1997). New marketing promos insist it's a family affair. Nation's Restaurant News, 31(49), 6, 18
    • (1997) Nation's Restaurant News , vol.31 , Issue.49 , pp. 6-18
    • Howard, T.1
  • 7
    • 0003329708 scopus 로고    scopus 로고
    • Causes and consequences of quick service restaurant sales and growth
    • Jekanowski, M.D. (1999). Causes and consequences of quick service restaurant sales and growth. Food Review, 22(1), 11-16
    • (1999) Food Review , vol.22 , Issue.1 , pp. 11-16
    • Jekanowski, M.D.1
  • 8
    • 84858616939 scopus 로고    scopus 로고
    • The quality of children's diets at and away from home
    • Lin, B. & Guthrie, J. (1996). The quality of children's diets at and away from home. Food Review, 18,45(6)
    • (1996) Food Review , vol.18 , pp. 45-46
    • Lin, B.1    Guthrie, J.2
  • 9
    • 0002280666 scopus 로고    scopus 로고
    • The millennial mind-set: Its here, its clear, get used to it!
    • Miller, A. (1999). The millennial mind-set: Its here, its clear, get used to it! American Demographics, 21(1), 60-65
    • (1999) American Demographics , vol.21 , Issue.1 , pp. 60-65
    • Miller, A.1
  • 10
    • 35148876725 scopus 로고
    • The new food gatekeeper: The influence of children on the family's selection of a restaurant
    • Reynolds, J. & Kennon, L. (1993). The new food gatekeeper: The influence of children on the family's selection of a restaurant. Texas Home Economist, 59(1), 16-18
    • (1993) Texas Home Economist , vol.59 , Issue.1 , pp. 16-18
    • Reynolds, J.1    Kennon, L.2
  • 12
    • 84965377285 scopus 로고
    • Futurefood for Americans
    • Stanton, J. (1990). Futurefood for Americans. Food and Nutrition News, 62(5), 1-31
    • (1990) Food and Nutrition News , vol.62 , Issue.5 , pp. 1-31
    • Stanton, J.1
  • 13
    • 85037145167 scopus 로고    scopus 로고
    • Consumers shape future
    • Vila, G. (1999). Consumers shape future. Food & Service News, 1 (5), 14-15
    • (1999) Food & Service News , vol.1 , Issue.5 , pp. 14-15
    • Vila, G.1


* 이 정보는 Elsevier사의 SCOPUS DB에서 KISTI가 분석하여 추출한 것입니다.