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Volumn , Issue , 2014, Pages 273-292

English as a lingua franca in written corporate communication: Findings from a European survey

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EID: 85069292415     PISSN: None     EISSN: None     Source Type: Book    
DOI: None     Document Type: Chapter
Times cited : (30)

References (14)
  • 1
    • 84982673039 scopus 로고
    • Cultural monsters, mimicry and English as an international language
    • In Reinhold Freudenstein, Jiirgen Beneke and Helmut Ponisch (eds) London: Pergamon Press
    • Beneke, Jiirgen (1981) Cultural monsters, mimicry and English as an international language. In Reinhold Freudenstein, Jiirgen Beneke and Helmut Ponisch (eds), Language Incorporated: Teaching Foreign Languages in Industry. London: Pergamon Press, pp. 73-93
    • (1981) Language Incorporated: Teaching Foreign Languages in Industry , pp. 73-93
    • Beneke, J.1
  • 2
    • 67650423604 scopus 로고
    • Englisch als lingua franca oder als Medium interkultureller Kommunikation?
    • In Renate Grebing (ed.) Berlin: Cornelsen, and Oxford: Oxford University Press
    • Beneke, Jiirgen (1991) Englisch als lingua franca oder als Medium interkultureller Kommunikation? In Renate Grebing (ed.), Grenzenloses Sprachenlernen. Berlin: Cornelsen, and Oxford: Oxford University Press, pp.54-66
    • (1991) Grenzenloses Sprachenlernen , pp. 54-66
    • Beneke, J.1
  • 3
    • 0002246965 scopus 로고
    • Standardization in international marketing: is Ted Levitt in fact right?
    • (November-December)
    • Boddewyn, Jean, Soehl, Robin and Picard, Jacques (1986) Standardization in international marketing: is Ted Levitt in fact right? Business Horizons (November-December) 29: 69-75
    • (1986) Business Horizons , vol.29 , pp. 69-75
    • Boddewyn, J.1    Soehl, R.2    Picard, J.3
  • 5
    • 84979406262 scopus 로고
    • 'Lingua franca' negotiations: towards an interactional approach
    • Firth, Alan (1991) 'Lingua franca' negotiations: towards an interactional approach. World Englishes 9 (3): 269-80
    • (1991) World Englishes , vol.9 , Issue.3 , pp. 269-280
    • Firth, A.1
  • 10
    • 84969469188 scopus 로고
    • Toward a functional typology of languages in international business
    • Holden, Nigel (1989) Toward a functional typology of languages in international business. Language Problems and Language Planning 13 (1): 1-7
    • (1989) Language Problems and Language Planning , vol.13 , Issue.1 , pp. 1-7
    • Holden, N.1
  • 11
    • 85069290228 scopus 로고
    • The role of foreign languages in the Jaguar success story
    • King, Tony (1984) The role of foreign languages in the Jaguar success story. The Incorporated Linguist 24 (3/4): 154-9
    • (1984) The Incorporated Linguist , vol.24 , Issue.3-4 , pp. 154-159
    • King, T.1
  • 13
    • 61249376686 scopus 로고
    • Lingua franca
    • In Ulrich Ammon, Norbert Dittmar and Klaus J. Mattheier (eds) Berlin and New York: Walter de Gruyter
    • Samarin, William J. (1987) Lingua franca. In Ulrich Ammon, Norbert Dittmar and Klaus J. Mattheier (eds), Sociolinguistica: an International Handbook of the Science of Language and Society. Berlin and New York: Walter de Gruyter, pp. 371-4
    • (1987) Sociolinguistica: an International Handbook of the Science of Language and Society , pp. 371-374
    • Samarin, W.J.1
  • 14
    • 85069284914 scopus 로고    scopus 로고
    • Untersuchungen zu Bestand und Bedarf im Geschiiftsalltag mit Empfehlungen fur Sprachenpolitik und Sprachunterricht. Waldsteinberg: Heidrun Popp Verlag
    • Vandermeeren, Sonja (1998) Fremdsprachen in europiiischen Unternehmen. Untersuchungen zu Bestand und Bedarf im Geschiiftsalltag mit Empfehlungen fur Sprachenpolitik und Sprachunterricht. Waldsteinberg: Heidrun Popp Verlag
    • (1998) Fremdsprachen in europiiischen Unternehmen
    • Vandermeeren, S.1


* 이 정보는 Elsevier사의 SCOPUS DB에서 KISTI가 분석하여 추출한 것입니다.