Which types of anti-smoking television advertisements work better in Taiwan?

Health promotion international

Volumn 33, Issue 3, 2018, Pages 545-555

  Huang, Li Ling ^a,b   Friedman, Daniela B ^b   Lin, Feng Chang ^c   Thrasher, James F ^b,d  

^a UNIVERSITY OF NORTH CAROLINA SCHOOL OF MEDICINE   (United States)

^b UNIVERSITY OF SOUTH CAROLINA   (United States)

^c IL   (United States)

^d INSTITUTO NACIONAL DE SALUD PÚBLICA   (Mexico)

Author keywords

[No Author keywords available]

Indexed keywords

ADOLESCENT; ADULT; ADVERTISING; DEVELOPING COUNTRY; HEALTH PROMOTION; HUMAN; INFORMATION PROCESSING; MALE; MOTIVATION; PROCEDURES; RECALL; SMOKING CESSATION; SMOKING PREVENTION; STATISTICS AND NUMERICAL DATA; TAIWAN; TELEVISION; YOUNG ADULT;

ADOLESCENT; ADULT; ADVERTISING AS TOPIC; DEVELOPING COUNTRIES; FOCUS GROUPS; HEALTH PROMOTION; HUMANS; MALE; MENTAL RECALL; MOTIVATION; SMOKING CESSATION; SMOKING PREVENTION; TAIWAN; TELEVISION; YOUNG ADULT;

EID: 85059557483     PISSN: None     EISSN: 14602245     Source Type: Journal    
DOI: 10.1093/heapro/daw085     Document Type: Article

References (0)