Health marketing and behavioral change: a review of the literature

Journal of medicine and life

Volumn 11, Issue 1, 2018, Pages 15-19

  Chichirez, Cristina Mihaela ^a   Purcărea, Victor Lorin ^a  

^a CAROL DAVILA UNIVERSITY OF MEDICINE AND PHARMACY   (Romania)

Author keywords

behavioral change; health marketing; lifestyle; social marketing

Indexed keywords

COGNITION; HEALTH BEHAVIOR; HEALTH PROMOTION; HUMAN; MOTIVATION; SOCIAL MARKETING; THEORETICAL MODEL;

COGNITION; HEALTH BEHAVIOR; HEALTH PROMOTION; HUMANS; MODELS, THEORETICAL; MOTIVATION; SOCIAL MARKETING;

EID: 85057095960     PISSN: None     EISSN: 18443117     Source Type: Journal    
DOI: None     Document Type: Review

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