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Volumn 9, Issue 10, 2017, Pages

Sponsorship for the sustainability of historical-architectural heritage: Application of a model's original test finalized to maximize the profitability of private investors

Author keywords

Business profit; Economic models; Redevelopment of public assets; Sponsorship

Indexed keywords

ARCHITECTURE; CULTURAL HERITAGE; INCOME DISTRIBUTION; PRIVATE SECTOR; PROFITABILITY; PUBLIC SECTOR; PUBLIC-PRIVATE PARTNERSHIP; REDEVELOPMENT; SUSTAINABILITY;

EID: 85030109023     PISSN: None     EISSN: 20711050     Source Type: Journal    
DOI: 10.3390/su9101750     Document Type: Article
Times cited : (23)

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