The dominant influence of marketing in the 21st century: The marketing leviathan

The Dominant Influence of Marketing in the 21st Century: The Marketing Leviathan

Volumn , Issue , 2013, Pages 1-138

  Kitchen, Philip J ^a  

^a RENNES SCHOOL OF BUSINESS   (France)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 85014994738     PISSN: None     EISSN: None     Source Type: Book    
DOI: 10.1057/9781137322630     Document Type: Book

References (0)