An exploratory study of gender and age matching in the salesperson-prospective customer dyad: Testing similarity-performance predictions

Journal of Personal Selling and Sales Management

Volumn 18, Issue 4, 1998, Pages 55-69

  Dwyer, Sean ^a   Richard, Orlando ^a   Shepherd, C David ^b  

^a LOUISIANA TECH UNIVERSITY   (United States)

^b KENNESAW STATE UNIVERSITY   (United States)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 85009593706     PISSN: 08853134     EISSN: 15577813     Source Type: Journal    
DOI: 10.1080/08853134.1998.10754148     Document Type: Article

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