What do guests look for in a hotel? a multi-attribute approach

Services Marketing Quarterly

Volumn 25, Issue 2, 2003, Pages 1-9

  Yavas, Ugur ^a   Babakus, Emin ^b  

^a EAST TENNESSEE STATE UNIVERSITY   (United States)

^b UNIVERSITY OF MEMPHIS   (United States)

Author keywords

Holiday Inn; Hotel choice behavior; Importance performance analysis; Survey; United States

Indexed keywords

EID: 85009552727     PISSN: 15332969     EISSN: 15332977     Source Type: Journal    
DOI: 10.1300/J396v25n02_01     Document Type: Article

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