Unique characteristics and business dynamics of media products

Journal of Media Business Studies

Volumn 2, Issue 2, 2005, Pages 61-69

  Picard, Robert G ^a  

^a JÖNKÖPING INTERNATIONAL BUSINESS SCHOOL   (Sweden)

Author keywords

Business dynamics; Demand for media products; Media product supply; Product characteristics

Indexed keywords

EID: 85007839517     PISSN: 16522354     EISSN: None     Source Type: Journal    
DOI: 10.1080/16522354.2005.11073433     Document Type: Article

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