The twin internationalization strategies of US automakers: GM and Ford

Globalization or Regionalization of the American and Asian Car Industry?

Volumn , Issue , 2003, Pages 53-94

  Bordenave, Gérard ^a   Lung, Yannick ^a  

^a UNIVERSITÉ DE BORDEAUX   (France)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 84995710682     PISSN: None     EISSN: None     Source Type: Book    
DOI: 10.1057/9780230554818     Document Type: Chapter

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