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Volumn 4, Issue 1, 2002, Pages 49-74

Managing the ambiguous and conflicting identities of ‘upline’ and ‘downline’ in a network marketing firm

Author keywords

co construction; conflict management; identity; network marketing; organizational discourse; talk organization

Indexed keywords


EID: 84993731506     PISSN: 14614456     EISSN: None     Source Type: Journal    
DOI: 10.1177/14614456020040010301     Document Type: Article
Times cited : (11)

References (28)
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    • Dechert, H.W.1
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  • 10
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    • in E. Goffman (ed.) Forms of Talk, Philadelphia: University of Pennsylvania Press.
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    • Goffman, E.1
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    • Philadelphia: University of Pennsylvania Press.
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    • Goffman, E.1
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    • Gumperz, J.1
  • 15
    • 0011039053 scopus 로고    scopus 로고
    • Organizational Identity and Space of Action
    • Holmer-Nadesan, M. (1996) ‘Organizational Identity and Space of Action’, Organization Studies 17(1): 49—81.
    • (1996) Organization Studies , vol.17 , Issue.1 , pp. 49-81
    • Holmer-Nadesan, M.1
  • 18
    • 84993724168 scopus 로고
    • in R.I. Westwood (ed.) Organisational Behaviour: Southeast Asian Perspectives. Hong Kong: Longman.
    • Kao, H.S.R. and Ng, S.H. (1992) ‘Organisational Commitment and Culture’, in R.I. Westwood (ed.) Organisational Behaviour: Southeast Asian Perspectives. Hong Kong: Longman.
    • (1992) Organisational Commitment and Culture
    • Ng, S.H.1
  • 19
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    • Politeness of Service Encounters in Hong Kong
    • Kong, K.C.C. (1998) ‘Politeness of Service Encounters in Hong Kong’, Pragmatics 8(4): 555—75.
    • (1998) Pragmatics , vol.8 , Issue.4 , pp. 75-555
  • 20
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    • Marketing of
    • Belief: Intertextual Construction of Network Marketers' Identities’, :.
    • Kong, K.C.C. (2001) ‘Marketing of Belief: Intertextual Construction of Network Marketers' Identities’, Discourse & Society 12(4): 473—503.
    • (2001) Discourse & Society , vol.12 , Issue.4 , pp. 473-503
  • 22
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    • in T.A. van Dijk (ed.) Discourse Studies: A Multidisciplinary Introduction, 2: Discourse as Social Interaction. London: Sage.
    • Mumby, D.K. and Clair, R.P. (1997) ‘Organizational Discourse’, in T.A. van Dijk (ed.) Discourse Studies: A Multidisciplinary Introduction, Vol. 2: Discourse as Social Interaction. London: Sage.
    • (1997) Organizational Discourse
    • Mumby, D.K.1    Clair, R.P.2
  • 26
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    • Matching Discourse Identity to Social Identity: One Source of Confusion in Intercultural Communication
    • paper presented at the 5th International Conference on Cross-Cultural Communication: East and West, 15—19 August, Harbin, China.
    • Scollon, R. (1995) ‘Matching Discourse Identity to Social Identity: One Source of Confusion in Intercultural Communication’, paper presented at the 5th International Conference on Cross-Cultural Communication: East and West, 15—19 August, Harbin, China.
    • (1995)
    • Scollon, R.1


* 이 정보는 Elsevier사의 SCOPUS DB에서 KISTI가 분석하여 추출한 것입니다.