Dreams, Schemes and Castles: Can Entrepreneurial Input Benefit A Heritage Tourism Resource?

Journal of Research in Marketing and Entrepreneurship

Volumn 4, Issue 2, 2002, Pages 79-100

  Barbour, Sharon ^a   Turnbull, Andrew ^a  

^a ROBERT GORDON UNIVERSITY   (United Kingdom)

Author keywords

Entrepreneurialism; Heritage; Marketing strategy; Tourism

Indexed keywords

EID: 84993091156     PISSN: 14715201     EISSN: 1471521x     Source Type: Journal    
DOI: 10.1108/14715200280001466     Document Type: Review

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