The strategy map: guide to aligning intangible assets

Strategy & Leadership

Volumn 32, Issue 5, 2004, Pages 10-17

  Kaplan, Robert S ^a   Norton, David P ^b  

^a HARVARD BUSINESS SCHOOL   (United States)

^b NONE

Author keywords

Balanced scorecard; Corporate strategy; Human capital; Senior management

Indexed keywords

EID: 84993057991     PISSN: 10878572     EISSN: None     Source Type: Journal    
DOI: 10.1108/10878570410699825     Document Type: Article

References (0)