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Volumn 3, Issue 2, 1998, Pages 105-118

Validating credibility measures of public relations and communications: Interviews with senior-level managers and executives from other corporate disciplines

Author keywords

Communications executives; Corporate public relations; Image of corporate PR function; Professional roles

Indexed keywords


EID: 84993030047     PISSN: 1363254X     EISSN: None     Source Type: Journal    
DOI: 10.1108/eb023488     Document Type: Review
Times cited : (7)

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