Taking the measure of e-marketing success

Journal of Business Strategy

Volumn 23, Issue 2, 2002, Pages 30-37

  Cotter, Scott ^a  

^a NONE

Author keywords

[No Author keywords available]

Indexed keywords

EID: 84993017485     PISSN: 02756668     EISSN: None     Source Type: Journal    
DOI: 10.1108/eb040235     Document Type: Review

References (0)