Constructing futures in new attractors

Marketing Intelligence & Planning

Volumn 22, Issue 3, 2004, Pages 321-334

  Murray, Peter J ^a   Kitchen, Philip J ^a  

^a UNIVERSITY OF HULL   (United Kingdom)

Author keywords

Chaos theory; Marketing models; Modelling; Predictive process

Indexed keywords

EID: 84993012325     PISSN: 02634503     EISSN: None     Source Type: Journal    
DOI: 10.1108/02634500410536902     Document Type: Review

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