Importance-Performance and Segmentation:: Where Do We Go from Here?

Journal of Travel and Tourism Marketing

Volumn 5, Issue 3, 1996, Pages 225-240

  Vaske, Jerry J ^a   Beaman, Jay ^b   Stanley, Richard ^b   Grenier, Michel ^c  

^a Department of Environmental and Radiological Health Sciences   (United States)

^b Canadian Heritage   (Canada)

^c PARKS CANADA   (Canada)

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[No Author keywords available]

Indexed keywords

EID: 84992995677     PISSN: 10548408     EISSN: None     Source Type: Journal    
DOI: 10.1300/J073v05n03_04     Document Type: Article

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