Customer relationship management: Strategic lessons and future directions

Business Process Management Journal

Volumn 9, Issue 5, 2003, Pages 566-571

  Kotorov, Rado ^a  

^a ClubMom Inc   (United States)

Author keywords

Competitive advantage; Customer relations; Customer service management

Indexed keywords

EID: 84992979584     PISSN: 14637154     EISSN: None     Source Type: Journal    
DOI: 10.1108/14637150310496686     Document Type: Article

References (0)