Mission statements as corporate communications: The consequences of social constructionism

Corporate Communications: An International Journal

Volumn 3, Issue 3, 1998, Pages 92-98

  Hackley, Christopher ^a  

^a OXFORD BROOKES UNIVERSITY   (United Kingdom)

Author keywords

Consumer attitudes; Corporate communications; Marketing concept

Indexed keywords

EID: 84992975894     PISSN: 13563289     EISSN: None     Source Type: Journal    
DOI: 10.1108/eb046557     Document Type: Review

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