Scenarios and strategies: making the scenario about the business

Strategy & Leadership

Volumn 31, Issue 1, 2003, Pages 23-31

  Mason, David H ^a   Herman, James ^a  

^a NONE

Author keywords

Business planning; Scenario planning; Strategy

Indexed keywords

EID: 84992969543     PISSN: 10878572     EISSN: None     Source Type: Journal    
DOI: 10.1108/10878570310455024     Document Type: Article

References (0)