Strategy competence: A successful approach to international market entry

Management Decision

Volumn 42, Issue 6, 2004, Pages 758-768

  Pehrsson, Anders ^a  

^a LINNAEUS UNIVERSITY   (Sweden)

Author keywords

International marketing; Management strategy; Market entry

Indexed keywords

EID: 84992944817     PISSN: 00251747     EISSN: None     Source Type: Journal    
DOI: 10.1108/00251740410542320     Document Type: Article

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