An analysis of U.S. Business schools‘ catalogs, application packages, and program materials from an international perspective

Journal of Marketing for Higher Education

Volumn 9, Issue 3, 2000, Pages 39-47

  Webb, Marion S ^a   Mayer, Kenneth R ^a   Pioche, Virginie ^a  

^a CLEVELAND STATE UNIVERSITY   (United States)

Author keywords

International bba; International courses; International mba; International programs

Indexed keywords

EID: 84992837457     PISSN: 08841241     EISSN: 15407144     Source Type: Journal    
DOI: 10.1300/J050v09n03_04     Document Type: Article

References (13)

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