Evidence of a Marketing Periodic Literature within the American Economic Association: 1895-1936

Journal of Macromarketing

Volumn 20, Issue 2, 2000, Pages 137-143

  Bussière, Dave ^a  

^a UNIVERSITY OF FLORIDA   (United States)

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[No Author keywords available]

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EID: 84992792077     PISSN: 02761467     EISSN: None     Source Type: Journal    
DOI: 10.1177/0276146700202003     Document Type: Article

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