-
2
-
-
85023449560
-
SSA Mexicana:A Korean Prescription for Success in Mexico
-
Moran, R.T., Braaten, and Walsh, Jr. (1994)., Houston, TX: Gulf Publishing Company
-
Braaten, D.O. (1994). "SSA Mexicana:A Korean Prescription for Success in Mexico," in Moran, R.T., Braaten, and Walsh, Jr. (1994). International Business Case Studies for the Multicultural Marketplace. Houston, TX: Gulf Publishing Company.
-
(1994)
International Business Case Studies for the Multicultural Marketplace
-
-
Braaten, D.O.1
-
5
-
-
0009892550
-
(2001). "Distance Still Matters: The Hard Reality of Global Expansion,"
-
Ghemawat, P.(2001). "Distance Still Matters: The Hard Reality of Global Expansion,"Harvard Business Review, September 2001, pp. 137-147.
-
(2001)
Harvard Business Review
, pp. 137-147
-
-
Ghemawat, P.1
-
10
-
-
47849117747
-
-
Beverly Hills, CA: Sage Publications, and Hofstede, G. (1980). "Organization, Motivation And Leadership: Do American Theories Apply Abroad?" Organization Dynamics
-
Hofstede, G. (1980). Culture Consequences. Beverly Hills, CA: Sage Publications, and Hofstede, G. (1980). "Organization, Motivation And Leadership: Do American Theories Apply Abroad?" Organization Dynamics, vol. 9, pp. 42-63.
-
(1980)
Culture Consequences
, vol.9
, pp. 42-63
-
-
Hofstede, G.1
-
11
-
-
0001924296
-
The Globalization of Markets
-
May-June 1983
-
Levitt, T.(1984), "The Globalization of Markets," Harvard Business Review, May-June 1983.
-
(1984)
Harvard Business Review
-
-
Levitt, T.1
-
12
-
-
0040898817
-
Culture and Congruence: The Fit Between Management Practices and National Culture
-
Fourth Quarter
-
Newman, K.L. and Nollen, S.D. (1996). "Culture and Congruence: The Fit Between Management Practices and National Culture," Journal of International Business Studies, Fourth Quarter, pp. 751-779.
-
(1996)
Journal of International Business Studies
, pp. 751-779
-
-
Newman, K.L.1
Nollen, S.D.2
-
13
-
-
85023567597
-
Confrontation or Collaboration: Two Strong Executives
-
Moran, R.T., Braaten, and Walsh, Jr. (1994). I, Houston, TX: Gulf Publishing Company
-
Moran, R.T.(1994), "Confrontation or Collaboration: Two Strong Executives,"in Moran, R.T., Braaten, and Walsh, Jr. (1994). International Business Case Studies For The Multicultural Marketplace. Houston, TX: Gulf Publishing Company.
-
(1994)
Nternational Business Case Studies for the Multicultural Marketplace
-
-
Moran, R.T.1
-
14
-
-
0004038065
-
-
Belmont, CA: Wadworth Publishing Company, Inc
-
Samovar, L.A., & Porter, R.E.(1972). Intercultural Communication: A Reader, Belmont, CA: Wadworth Publishing Company, Inc.
-
(1972)
Intercultural Communication: A Reader
-
-
Samovar, L.A.1
Porter, R.E.2
-
16
-
-
0004260304
-
-
Harlow, England, Prentice Hall/Financial Times, Pearson Education
-
Schneider, S.C. and Barsoux, J.(2003). Managing Across Cultures. Harlow, England, Prentice Hall/Financial Times, Pearson Education.
-
(2003)
Managing across Cultures.
-
-
Schneider, S.C.1
Barsoux, J.2
-
19
-
-
85023441351
-
Testing Solar Stoves in Mexico: Alten Technologies, Inc
-
n Moran, R.T., Braaten, and Walsh, Jr. (1994)., Houston, TX: Gulf Publishing Company
-
Serrie, H.(1994). "Testing Solar Stoves in Mexico: Alten Technologies, Inc.," in Moran, R.T., Braaten, and Walsh, Jr. (1994). International Business Case Studies for the Multicultural Marketplace. Houston, TX: Gulf Publishing Company.
-
(1994)
-
-
Serrie, H.1
-
21
-
-
85023493828
-
Anheuser-Busch (A): Developing a Global Brand in Germany
-
Moran, R.T., Braaten, and Walsh, Jr. (1994)., Houston, TX: Gulf Publishing Company
-
Walsh, J.E. Jr. and Coon, W.P.(1994). "Anheuser-Busch (A): Developing a Global Brand in Germany," in Moran, R.T., Braaten, and Walsh, Jr. (1994). International Business Case Studies for the Multicultural Marketplace. Houston, TX: Gulf Publishing Company.
-
(1994)
International Business Case Studies for the Multicultural Marketplace
-
-
Walsh, J.E.1
Coon, W.P.2
|