Defining, justifying and implementing the Balanced Scorecard in the National Health Service

Journal of Medical Marketing: Device, Diagnostic and Pharmaceutical Marketing

Volumn 3, Issue 3, 2003, Pages 174-188

  Radnor, Zoe ^a   Lovell, Bill ^b  

^a UNIVERSITY OF WARWICK   (United Kingdom)

^b NONE

Author keywords

Balanced Scorecard; performance management; Primary Care Trust

Indexed keywords

EID: 84990338790     PISSN: 17457904     EISSN: 17457912     Source Type: Journal    
DOI: 10.1057/palgrave.jmm.5040117     Document Type: Article

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