Implementing yield management: Lessons from the hotel sector

International Journal of Contemporary Hospitality Management

Volumn 9, Issue 2, 1997, Pages 50-54

  Donaghy, Kevin ^a   McMahon Beattie, Una ^a   Mcdowell, David ^a  

^a UNIVERSITY OF ULSTER   (United Kingdom)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 84986172707     PISSN: 09596119     EISSN: None     Source Type: Journal    
DOI: 10.1108/09596119710164768     Document Type: Article

References (10)

1. The Henley Centre, Hospitality into the Twenty First Century: A Vision for the Future, Study commissioned by the Joint Hospitality Industry Congress, Surrey, June 1996.
2. International Hotel Association, “Yield revenue management”, Report for the IHA Congress, Bangkok, October 1992.
3. Donaghy, K., “An investigation of the awareness, current impact and potential implications of YM among hotel managers”, DPhil Thesis, University of Ulster, submitted September 1996.
4. Donaghy, K., McMahon-Beattie, U. and McDowell, D., “Yield management: an overview”, International Journal of Hospitality Management, Vol. 14 No. 2, 1995, pp. 139-50.
5. Lewin, K., Field Theory in Social Sciences, Harper & Row, New York, NY, 1951.
6. Beckhard, R., Organizational Development: Strategies and Models, Addison-Wesley, MA, 1969.
7. Quinn, J.B., cited in Quinn, J.B., Mintzberg, H., and James, R.M. (Eds), The Strategy Process: Concepts and Cases, Prentice-Hall, Englewood Cliffs, NJ, 1988.
8. Goymour, D., “The top 50 UK hotel groups”, Caterer and Hotelkeeper, No. 3264, 1994, pp. 45-6.
9. Cornell HRA Quarterly Conference Report, “Yield management magic”, The Cornell HRA Quarterly, Vol. 31 No. 2, 1990, pp. 14-15.
10. Jones, P. and Hamilton, D., “Yield management: putting people in the big picture”, The Cornell HRA Quarterly, Vol. 33 No. 1, 1992, pp. 88-95.