The internationalization of services: Trends, obstacles and issues

Journal of Services Marketing

Volumn 13, Issue , 1999, Pages 319-336

  Samiee, Saeed ^a  

^a UNIVERSITY OF TULSA   (United States)

Author keywords

International marketing; Market entry; Services marketing; Trade barriers

Indexed keywords

EID: 84986172468     PISSN: 08876045     EISSN: None     Source Type: Journal    
DOI: 10.1108/08876049910282574     Document Type: Article

References (17)

1. Baker, S., Johnston, M. and Echikson, W. (1998), “Europe's privacy cops”, BusinessWeek, 2 November, pp. 49-50.
2. Blaine, M. (1996), “Trade, FDI, and the dollar: explaining the US trade deficit”, Sloan Management Review, Fall, Vol. 38 No. 1, pp. 81-101.
3. Clark, T., Rajaratnam, D. and Smith, T. (1996), “Toward a theory of international services: marketing intangibles in a world of nations”, Journal of International Marketing, Vol. 4 No. 2, pp. 9-28.
4. Economist (The) (1997), Financial Indicators, May 3, 342 (8015), p. 99.
5. Foreign Trade Outlook (1998), Washington, DC, US Department of Commerce, Bureau of Economic Analysis, www.ita.doc.gov/industry/otea/usfth/t05.prn
6. Francis-Laribee, J. (1994), “American companies exploring networks in Europe: alternatives, challenges and recent advances”, Journal of Systems Management, Vol. 45, April, pp. 6-12.
7. Goff, L. (1992), “Patchwork of laws slows EC data flow”, Computerworld, Vol. 26 No. 15, p. 80.
8. Gupta, U.G. (1992), “Global networks: promises and challenges”, Information Systems Management, Fall. Vol. 9 No. 4, pp. 28-32.
9. Lovelock, C.H. and Yip, G.S. (1996), “Developing global strategies for service businesses”, California Management Review, Winter, Vol. 38 No. 2, pp. 64-86.
10. McLaughlin, C. and Fitzsimmons, J. (1996), “Strategies for globalization service operations”, International Journal of Service Industry Management, Vol. 7 No. 4, pp. 43-57.
11. OECD (1996), Science, Technology, and Industry Outlook, OECD Publications, Paris.
12. Patterson, P.G. and Cicic, M. (1995), “A typology of service firms in international markets: an empirical investigation”, Journal of International Marketing, Vol. 3 No. 4, pp. 57-84.
13. Samiee, S. (1995), “Strategic considerations in European retailing”, Journal of International Marketing, Vol. 3 No. 3, pp. 49-77.
14. Samiee, S. (1984), “Transnational data flow constraints: a new challenge for multinational corporations”, Journal of International Business Studies, Spring-Summer, pp. 141-50.
15. Sigmund, J.E. (1998), “Services in WTO: recent developments and overview”, Business America, April, Vol. 119 No. 4, pp. 12-13.
16. Winsted, K.F. and Patterson, P.G. (1998), “Internationalization of services: the service export decision”, The Journal of Services Marketing, May-June, Vol. 12 No. 4-5, pp. 294-311.
17. Wyckoff, A. (1996), “The growing strength of services”, The OECD Observer, June-July, No. 200, pp. 11-15.