Customer orientations and usage of financial distribution channels

Journal of Services Marketing

Volumn 15, Issue 3, 2001, Pages 168-185

  Thornton, Jennifer ^a   White, Lesley ^a  

^a UNIVERSITY OF WOLLONGONG   (Australia)

Author keywords

Customer orientation; Distribution channels; Financial services; Market segmentation

Indexed keywords

EID: 84986172386     PISSN: 08876045     EISSN: None     Source Type: Journal    
DOI: 10.1108/08876040110392461     Document Type: Article

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