Crisis management in Belgium: The case of Coca-Cola

Corporate Communications: An International Journal

Volumn 8, Issue 1, 2003, Pages 18-22

  Johnson, Victoria ^a   Peppas, Spero C ^a  

^a MERCER UNIVERSITY   (United States)

Author keywords

Case studies; Crisis management; International business; Leadership; Management; Marketing

Indexed keywords

EID: 84986164036     PISSN: 13563289     EISSN: None     Source Type: Journal    
DOI: 10.1108/13563280310458885     Document Type: Article

References (7)

1. Adler, L. (2000), “Psychiatrist says Coke crisis was psychosomatic”, The Coke Machine News Digest, April 3.
2. Hayes, C., Cowell, A. and Whitney, C.R. (1999), “Execs admit stumbling in Coke contamination”, Times-Picayune, New Orleans, LA, June 30.
3. KO Now (1999a), “Ivester responds to Belgian product withdrawal” KO Now, June 16.
4. KO Now (1999b), “Coke back in Belgium”, KO Now, June 23.
5. (The) Los Angeles Times (1999), “Coca-Cola executive says firm mishandled scare; beverages: he admits communication was inadequate as products were pulled from shelves”, The Los Angeles Times, June 28.
6. Unger, H. (2000), “Illnesses in Coke recall found psychosomatic”, Atlanta Journal-Constitution, Atlanta, GA, April 1.
7. Wolf, J. (1988-1989), “The legacy of Mary Parker Follett”, Bureaucrat, Winter, pp. 53-7.