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Volumn 16, Issue 1, 1998, Pages 32-38

Relationship intermediaries: Business advisers in the small firm-bank relationship

Author keywords

[No Author keywords available]

Indexed keywords


EID: 84986161492     PISSN: 02652323     EISSN: None     Source Type: Journal    
DOI: 10.1108/02652329810197861     Document Type: Article
Times cited : (25)

References (24)
  • 1
    • 2942539824 scopus 로고
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    • in Curran, J. and Blackburn, R.A. (Eds), Routledge, London.
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    • (1991) Paths of Enterprise: The Future of Small Business
    • Binks, M.1
  • 2
    • 0004554427 scopus 로고
    • Managing expectations in the small business-bank relationship
    • Butler, P. and Durkin, M. (1995), “Managing expectations in the small business-bank relationship”, Irish Marketing Review, Vol. 8, pp. 53-60.
    • (1995) Irish Marketing Review , vol.8 , pp. 53-60
    • Butler, P.1    Durkin, M.2
  • 4
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    • March, Dublin.
    • Ireland: Developing the Certified Accountant’s Relationship with the Owner-managed Business, March, Dublin.
  • 5
    • 0026830717 scopus 로고
    • Designing a customer retention plan
    • March/April
    • DeSouza, G. (1992), “Designing a customer retention plan”, Journal of Business Strategy, March/April, pp. 24-31.
    • (1992) Journal of Business Strategy , pp. 24-31
    • DeSouza, G.1
  • 6
    • 0001932429 scopus 로고
    • Developing buyer-seller relationships
    • April
    • Dwyer, F.R., Schurr, P.H. and Oh, S. (1987), “Developing buyer-seller relationships”, Journal of Marketing, Vol. 51, April, pp. 21-34.
    • (1987) Journal of Marketing , vol.51 , pp. 21-34
    • Dwyer, F.R.1    Schurr, P.H.2    Oh, S.3
  • 7
    • 84986170791 scopus 로고    scopus 로고
    • Profiting from a closer banking link
    • Mastering Enterprise series, Financial Times, 9 December
    • Ennew, C. and Binks, M. (1996), “Profiting from a closer banking link”, Mastering Enterprise series, Financial Times, 9 December, pp. 6-7.
    • (1996) , pp. 6-7
    • Ennew, C.1    Binks, M.2
  • 9
    • 6744271233 scopus 로고
    • Irish banks and the development of small and medium-sized enterprises
    • Autumn
    • Foley, A. and Griffith, B. (1994), “Irish banks and the development of small and medium-sized enterprises”, Irish Banking Review,Autumn, pp. 30-47.
    • (1994) Irish Banking Review , pp. 30-47
    • Foley, A.1    Griffith, B.2
  • 12
    • 84986159163 scopus 로고
    • October, Dublin.
    • Irish Banks’ Information Service (1995), Fact File, October, Dublin.
    • (1995) Fact File
  • 13
    • 84968224886 scopus 로고
    • Relationship banking and competitive advantage: evidence from the USA and Germany
    • Keltner, B. (1995), “Relationship banking and competitive advantage: evidence from the USA and Germany”, California Management Review, Vol. 37 No. 4, pp. 45-71.
    • (1995) California Management Review , vol.37 , Issue.4 , pp. 45-71
    • Keltner, B.1
  • 17
    • 0011672150 scopus 로고
    • Uncertainty and culture in bank loan decisions
    • Nutt, P.C. (1989), “Uncertainty and culture in bank loan decisions”, Omega: International Journal of Management Science, Vol. 17 No. 3, pp. 297-308.
    • (1989) Omega: International Journal of Management Science , vol.17 , Issue.3 , pp. 297-308
    • Nutt, P.C.1
  • 18
    • 0007955680 scopus 로고
    • The implementation of relationship marketing in commercial banking
    • Perrien, J., Filiatrault, P. and Ricard, L. (1993), “The implementation of relationship marketing in commercial banking”, Industrial Marketing Management, Vol. 22, pp. 141-8.
    • (1993) Industrial Marketing Management , vol.22 , pp. 141-148
    • Perrien, J.1    Filiatrault, P.2    Ricard, L.3
  • 20
    • 0005409955 scopus 로고
    • The hidden advantages of customer retention
    • Reichheld, F.F. and Kenny, D.W. (1990), “The hidden advantages of customer retention”, Journal of Retail Banking, Vol. 12 No. 4, pp. 19-23.
    • (1990) Journal of Retail Banking , vol.12 , Issue.4 , pp. 19-23
    • Reichheld, F.F.1    Kenny, D.W.2
  • 22
    • 84986121983 scopus 로고
    • Personal Finance Section, “The price of advice”, 5 September
    • The Times (1995), Personal Finance Section, “The price of advice”, 5 September, p. 14.
    • (1995) The Times , pp. 14
  • 23
    • 0002218845 scopus 로고
    • Marketing bank services to corporate clients: the importance of relationships
    • Turnbull, P. and Gibbs, M.L. (1987), “Marketing bank services to corporate clients: the importance of relationships”, International Journal of Bank Marketing, Vol. 14 No. 4, pp. 7-19.
    • (1987) International Journal of Bank Marketing , vol.14 , Issue.4 , pp. 7-19
    • Turnbull, P.1    Gibbs, M.L.2
  • 24
    • 84986124355 scopus 로고
    • The changing role of marketing in the corporation
    • October
    • Webster, F.W. (1992), “The changing role of marketing in the corporation”, Journal of Marketing, Vol. 56, October, pp. 1-17.
    • (1992) Journal of Marketing , vol.56 , pp. 1-17
    • Webster, F.W.1


* 이 정보는 Elsevier사의 SCOPUS DB에서 KISTI가 분석하여 추출한 것입니다.