Exploring the market potential and bundling of business association services

Journal of Services Marketing

Volumn 15, Issue 3, 2001, Pages 222-239

  Bennett, Robert J ^a   Robson, Paul J a ^b  

^a UNIVERSITY OF CAMBRIDGE   (United Kingdom)

^b UNIVERSITY OF ABERDEEN   (United Kingdom)

Author keywords

Consultancies; Insurance; Professional associations

Indexed keywords

EID: 84986132971     PISSN: 08876045     EISSN: None     Source Type: Journal    
DOI: 10.1108/08876040110392498     Document Type: Article

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