메뉴 건너뛰기




Volumn 18, Issue , 2000, Pages 400-413

Chronicles of the Celtic Marketing Circle, Part I: The Paradise Parchment

Author keywords

Ireland; Literature; Marketing; Post modernism

Indexed keywords


EID: 84986132878     PISSN: 02634503     EISSN: None     Source Type: Journal    
DOI: 10.1108/02634500010348996     Document Type: Review
Times cited : (13)

References (46)
  • 1
    • 84986108475 scopus 로고    scopus 로고
    • By popular demand
    • Academy of Marketing (1997), “By popular demand”, AM Newsletter, Autumn, pp. 18-20.
    • (1997) AM Newsletter , vol.Autumn , pp. 18-20
  • 2
    • 84986067945 scopus 로고    scopus 로고
    • Michael John Baker: an appreciation
    • April, special supplement.
    • Academy of Marketing (2000), “Michael John Baker: an appreciation”, AM Newsletter, April, special supplement.
    • (2000) AM Newsletter
  • 3
    • 84986110537 scopus 로고
    • Introduction
    • in Yeats, W.B. edited by D. Albright, Everyman, London
    • Albright, D. (1990), “Introduction”, in Yeats, W.B., The Poems, edited by D. Albright, Everyman, London, pp. xxix-lvii.
    • (1990) The Poems , pp. xxix-lvii
    • Albright, D.1
  • 6
    • 21344482888 scopus 로고
    • Gift-giving as agapic love: an alternative to the exchange paradigm based on dating experiences
    • Belk, R.W. and Coon, G.S. (1993), “Gift-giving as agapic love: an alternative to the exchange paradigm based on dating experiences”, Journal of Consumer Research, Vol. 20, December, pp. 393-417.
    • (1993) Journal of Consumer Research , vol.20 , Issue.December , pp. 393-417
    • Belk, R.W.1    Coon, G.S.2
  • 7
    • 0007370992 scopus 로고
    • Oxford University Press, New York, NY.
    • Bloom, H. (1970), Yeats, Oxford University Press, New York, NY.
    • (1970) Yeats
    • Bloom, H.1
  • 9
    • 84986153777 scopus 로고    scopus 로고
    • Premonitions of Paradiso: millennial madness, fin de siècle fever and the end of the end of marketing
    • (a) in Brown, S. and Patterson, A. (Eds) University of Ulster, Belfast
    • Brown, S. (1999a), “Premonitions of Paradiso: millennial madness, fin de siècle fever and the end of the end of marketing”, in Brown, S. and Patterson, A. (Eds), Proceedings of the Marketing Paradiso Conclave, University of Ulster, Belfast, pp. 1-13.
    • (1999) Proceedings of the Marketing Paradiso Conclave , pp. 1-13
    • Brown, S.1
  • 10
    • 84986134519 scopus 로고    scopus 로고
    • Retro-marketing: yesterday's tomorrows, today
    • (b)
    • Brown, S. (1999b), “Retro-marketing: yesterday's tomorrows, today”, Marketing Intelligence & Planning, Vol. 17 No. 7, pp. 363-76.
    • (1999) Marketing Intelligence & Planning , vol.17 , Issue.7 , pp. 363-376
    • Brown, S.1
  • 11
    • 85071824466 scopus 로고    scopus 로고
    • The laugh of the marketing Medusa: men are from Marx, women are from Veblen
    • in Catterall, M., Maclaran, P. and Stevens, L. (Eds) Routledge, London
    • Brown, S. (2000), “The laugh of the marketing Medusa: men are from Marx, women are from Veblen”, in Catterall, M., Maclaran, P. and Stevens, L. (Eds), Marketing and Feminism, Routledge, London,, pp. 129-42.
    • (2000) Marketing and Feminism , pp. 129-142
    • Brown, S.1
  • 12
    • 0006244860 scopus 로고    scopus 로고
    • Figments for sale: marketing, imagination and the artistic imperative
    • in Brown, S and Patterson, A. (Eds) Routledge, London (in press).
    • Brown, S. and Patterson, A. (2000), “Figments for sale: marketing, imagination and the artistic imperative”, in Brown, S and Patterson, A. (Eds), Imagining Marketing: Art, Aesthetics and the Avant-Garde, Routledge, London (in press).
    • (2000) Imagining Marketing: Art, Aesthetics and the Avant-Garde
    • Brown, S.1    Patterson, A.2
  • 13
    • 84986162663 scopus 로고    scopus 로고
    • Apocaholics anonymous: looking back on the end of marketing
    • in Brown, S., Bell, J. and Carson, D. (Eds) Routledge, London
    • Brown, S., Bell, J. and Carson, D. (1996), “Apocaholics anonymous: looking back on the end of marketing”, in Brown, S., Bell, J. and Carson, D. (Eds), Marketing Apocalypse: Eschatology, Escapology and the Illusion of the End, Routledge, London, pp. 1-20.
    • (1996) Marketing Apocalypse: Eschatology, Escapology and the Illusion of the End , pp. 1-20
    • Brown, S.1    Bell, J.2    Carson, D.3
  • 14
    • 0005558838 scopus 로고    scopus 로고
    • Stoning the romance: on marketing's mind forg'd manacles
    • in Brown, S., Doherty, A.M. and Clarke, W. (Eds) Routledge, London
    • Brown, S, Doherty, A.M. and Clarke, W. (1998), “Stoning the romance: on marketing's mind forg'd manacles”, in Brown, S., Doherty, A.M. and Clarke, W. (Eds), Romancing the Market, Routledge, London, pp. 1-21.
    • (1998) Romancing the Market , pp. 1-21
    • Brown, S.1    Doherty, A.M.2    Clarke, W.3
  • 16
    • 84986128512 scopus 로고    scopus 로고
    • Yeats's love story to feature in musical
    • Section 1, 7 May
    • Burns, J. (2000), “Yeats's love story to feature in musical”, The Sunday Times, Section 1, 7 May, p. 3
    • (2000) The Sunday Times , pp. 3
    • Burns, J.1
  • 19
  • 21
    • 84986067952 scopus 로고
    • Yeats, the master of a trade
    • in Donoghue, D. (Ed.) Norwood Editions, Cork
    • Davie, D. (1964), “Yeats, the master of a trade”, in Donoghue, D. (Ed.), The Integrity of Yeats, Norwood Editions, Cork, pp. 59-70.
    • (1964) The Integrity of Yeats , pp. 59-70
    • Davie, D.1
  • 29
    • 12844272191 scopus 로고    scopus 로고
    • The dangers and opportunities of playful consumption
    • in Holbrook, M.B. (Ed.) Routledge, London
    • Grayson, K. (1999), “The dangers and opportunities of playful consumption”, in Holbrook, M.B. (Ed.), Consumer Value: A Framework for Analysis and Research, Routledge, London, pp. 105-25.
    • (1999) Consumer Value: A Framework for Analysis and Research , pp. 105-125
    • Grayson, K.1
  • 31
    • 84899204765 scopus 로고    scopus 로고
    • Nortcote House, Plymouth.
    • Larrissy, E. (1998), W.B. Yeats, Nortcote House, Plymouth.
    • (1998) W.B. Yeats
    • Larrissy, E.1
  • 37
    • 84986175195 scopus 로고    scopus 로고
    • So you think you're a Celt?
    • 26 April
    • McCarthy, G. (1998), “So you think you're a Celt?”, The Sunday Times Culture, 26 April, pp. 10-11.
    • (1998) The Sunday Times Culture , pp. 10-11
    • McCarthy, G.1
  • 43
  • 44
    • 33847737517 scopus 로고
    • ([1939]) Macmillan, London.
    • Yeats, W.B. (1981 [1939]), A Vision, Macmillan, London.
    • (1981) A Vision
    • Yeats, W.B.1
  • 45
    • 3042857234 scopus 로고
    • edited by Albright, D., Everyman, London.
    • Yeats, W.B. (1990), The Poems, edited by Albright, D., Everyman, London.
    • (1990) The Poems
    • Yeats, W.B.1


* 이 정보는 Elsevier사의 SCOPUS DB에서 KISTI가 분석하여 추출한 것입니다.