Institutional image: A case study

Corporate Communications: An International Journal

Volumn 6, Issue 4, 2001, Pages 205-216

  Kazoleas, Dean ^a   Kim, Yungwook ^b   Anne Moffitt, Mary ^a  

^a ILLINOIS STATE UNIVERSITY   (United States)

^b Ewha Womans University   (South Korea)

Author keywords

Corporate image; Institutional analysis; Universities

Indexed keywords

EID: 84986132077     PISSN: 13563289     EISSN: None     Source Type: Journal    
DOI: 10.1108/EUM0000000006148     Document Type: Article

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