The intangible/intellectual resource “curse”:Symptoms and cures

Journal of Intellectual Capital

Volumn 3, Issue 4, 2002, Pages 349-365

  Novicevic, Milorad M ^a   Harvey, Michael ^b   Pati, Niranjan ^c   Kuffel, Thomas ^a   Hench, Thomas ^a  

^a UNIVERSITY OF WISCONSIN LA CROSSE   (United States)

^b UNIVERSITY OF MISSISSIPPI   (United States)

^c INDIANA UNIVERSITY KOKOMO   (United States)

Author keywords

Intangible assets; Marketing; Problem identification; Strategy; Theory

Indexed keywords

EID: 84986104252     PISSN: 14691930     EISSN: 1758468     Source Type: Journal    
DOI: 10.1108/14691930210448288     Document Type: Article

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